Hard Rock Online Casino has seen early success in the NJ online casinos market, and now they are taking that success a step further, joining the NJ sports betting market with the launch of the Hard Rock Sportsbook.
The Hard Rock Sportsbook app will allow New Jersey sports betting players to place wagers on football, basketball, baseball, hockey, college sports, soccer and more. Players can join in on the fun through the web browser or through their mobile devices on Hard Rock iOS and Android apps. The NJ casino is also expected to get a land-based sportsbook shortly as well.
Editor's Note (Update: Jan. 25 - 7:15 pm EST): It appears Gaming Innovation Group's press release about the Hard Rock Online Sportsbook may have come out sooner than intended. We are waiting for official confirmation from Hard Rock Casino to announce its launch and we will be monitoring the release very closely. Thank you.
Editor's Note (Update Jan. 28 - 1:30 pm EST): The Hard Rock Online Sportsbook is live with a soft launch. Players will be able to integrate their wallet from Hard Rock Online Casino to the Hard Rock Sportsbook. Players will be able to place sports bet on all of the American sports, including football, baseball, basketball, hockey, college sports and soccer.
GiG To Power The Hard Rock Online Sportsbook
The Gaming Innovation Group, also known as GiG will be power the Hard Rock Online Sportsbook. GiG is a technology company that provides services in the iGaming industry, and in this case, will be providing sports betting services. GiG established a partnership to help power the Hard Rock Online Casino, so this seemed like a natural fit.
Hard Rock has also signed partnerships with the Kindred Group and Bet365.
Hard Rock Online Casino Expands After Successful Start
In less than six months of operation during 2018, the Hard Rock Online Casino has nearly doubled the revenue of Ocean Online Casino, which launched only a couple of weeks after Hard Rock. And with NJ online casinos reaching $1 billion in revenue since launch, we can only expect Hard Rock Online Casino to grow. And with that growth comes the Hard Rock Sportsbook. And considering NJ sportsbooks have already taken on over $1 billion in handle, it is safe to say growth will happen.
Hard Rock Sportsbook Makes Tenth NJ Online Sportsbook
Hard Rock Sportsbook comes into a field of nine other competitors:
- DraftKings Sportsbook
- BetStars NJ
- 888 Sportsbook
- FanDuel Sportsbook
- SugarHouse Sportsbook
- Caesars Sportsbook
- playMGM Sportsbook
- William Hill NJ
- PointsBet NJ
The leader of the pack is DraftKings Sportsbook followed by FanDuel Sportsbook. And since it appears Hard Rock Online Sportsbook has a lot of catching up to do coming into the game so late, they have decided to help their cause, while also celebrating their launch, by offering NJ players a $100 Free Bet.